Search Engine Marketing or SEM is often a misunderstood term & is usually considered as Search Engine Optimization or SEO. .

Organic SEO or organic search engine optimization is a part of Search Engine Marketing (SEM).

• Organic Search Engine Optimization

•   Link Popularity Service

•   Search Engine Submission

• CPC - PPC Campaigns

•   Trusted Feeds

Therefore, all the above five points are collectively called as Search Engine Marketing (SEM). All of the above have their own advantages & disadvantages. Depending on your industry & budget, a professional SEO, can guide you as to which approach will yield the maximum ROI.

Invitra Technologies is an India based outsourcing company & our clients outsource Search Engine Marketing services from us.
Check out the Outsourcing India section to know why it is cost-effective (not cheap) to outsource search engine marketing projects to India.